Adaptive Markets Financial Evolution at the Speed of Thought
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A new, evolutionary explanation of markets and investor behaviour Half of all Americans have money in the stock market, yet economists can’t agree on whether…
Advertising and Promotion An Integrated Marketing Communications Perspective
Original price was: $114.90.$34.47Current price is: $34.47.
We are pleased to present this Global Edition, which has been developed specifically to meet the needs of international advertising students. In this 10th edition,…
Advertising and Promotion An Integrated Marketing Communications Perspective
Original price was: $340.60.$102.18Current price is: $102.18.
To effectively plan, implement, and evaluate Integrated Marketing Communications (IMC) programs, one must understand the overall marketing process, consumer behavior, and communications theory. Belch/Belch’s Advertising…
Advertising and Promotion An Integrated Marketing Communications Perspective
Original price was: $426.85.$128.06Current price is: $128.06.
In this 10th edition, Belch/Belch introduces students to the fast-changing field of advertising and promotion. While advertising is its primary focus, it is more than…
Agile Network Businesses Collaboration, Coordination, and Competitive Advantage
Original price was: $192.63.$57.79Current price is: $57.79.
“A highly readable and yet comprehensive book on network businesses that have become governable with the advent of cloud and big data computing. Vivek Kale…
An Astronaut’s Guide to Life on Earth
Original price was: $28.22.$8.47Current price is: $8.47.
Travel to space and back with astronaut Chris Hadfield’s “enthralling” bestseller as your eye-opening guide (Slate). Colonel Chris Hadfield has spent decades training as an…
An Astronaut’s Guide to Life on Earth What Going to Space Taught Me About Ingenuity, Determination, and Being Prepared for Anything
Original price was: $21.76.$6.53Current price is: $6.53.
Travel to space and back with astronaut Chris Hadfield’s “enthralling” bestseller as your eye-opening guide (Slate). Colonel Chris Hadfield has spent decades training as an…
An Introduction to Organisational Behaviour for Managers and Engineers
Original price was: $58.27.$17.48Current price is: $17.48.
An Introduction to Organisational Behaviour for Managers and Engineers: A Group and Multicultural Approach gives a comprehensive overview of how organisations work, with a special…
An Introduction to Organisational Behaviour for Managers and Engineers
Original price was: $219.74.$65.92Current price is: $65.92.
An Introduction to Organisational Behaviour for Managers and Engineers: A Group and Multicultural Approach gives a comprehensive overview of how organisations work, with a special…
Apparel Merchandising
Original price was: $100.02.$30.01Current price is: $30.01.
Apparel Merchandising: The Line Starts Here analyzes the evolution and development of the merchandising function in branded apparel companies and retail private label apparel. It…
AS Accounting for AQA Question Bank
Original price was: $18.15.$5.44Current price is: $5.44.
This Question Bank is a practical ‘write in’ study and revision aid for the AQA AS Accounting examination. Containing sets of questions for Units 1…
AS Accounting for AQA The Complete Resource for the AS Examination
Original price was: $36.49.$10.95Current price is: $10.95.
Written to the AQA syllabus, this essential book contains clear explanations, worked examples, chapter summaries and answers to selected questions. It is supported by free…